What’s the ROI of my video?

People use production companies because they know they make amazing, eye-catching videos. But as engaging as videos can be, how do we know what they are actually accomplishing? How do we know what the ROI of our videos are? Measuring views alone is very outdated. Luckily for all of us, video is one of the most trackable content … Continue reading What’s the ROI of my video?

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