Digitizing Your Go-to-Market Strategy: Takeaways from the Final Day of the CloudBlue Innovators Virtual Forum

CloudBlue’s first ever all-virtual Innovator’s Forum came to a close on October 14. While it’s always bitter-sweet to close out our annual marquee event, this year’s conference brought a special gratification. Our CloudBlue team, a speaking lineup of leading cloud experts from companies like Microsoft, Travelocity, and Forrester, and the over 1,000 cloud industry professionals … Continue reading Digitizing Your Go-to-Market Strategy: Takeaways from the Final Day of the CloudBlue Innovators Virtual Forum

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Overcoming the Top 5 E-Commerce Marketing Challenges with Ingram Micro’s Cloud Store

What aspect of e-commerce marketing do you find the most challenging? If you’re like most business-marketers, there are several areas. Some of the most common challenges today include lead generation, proving ROI on your activities, securing a marketing budget, managing your site and identifying the right technology to meet your needs. If you are getting … Continue reading Overcoming the Top 5 E-Commerce Marketing Challenges with Ingram Micro’s Cloud Store

8 rules for effective video content marketing

Video is becoming an increasingly popular addition to content marketing due it its shareable and engaging nature. In a Demand Metric study, a whopping 82 percent of companies using video for content marketing reported it to be successful. Whether you have a well-developed content marketing strategy or you’re just getting started, you need to make … Continue reading 8 rules for effective video content marketing

4 Unconventional Networking Strategies You Should Try

By Alyssa Lahham Networking is invaluable to business and career growth. It opens up opportunities, fosters learning and growth, and can lead to great friendships. Even the most skilled networkers can benefit from mixing up their strategies. Here are four unconventional networking tips that are both fun to do and likely to help you build … Continue reading 4 Unconventional Networking Strategies You Should Try

10 Ways to Grow Your Business with Video

We all know that video is an essential tool in today’s marketing landscape. It’s the most effective way to connect with your audience and advance your goals, especially as video traffic continues to rise. Estimates show that by 2019, consumer internet video traffic will make up 80 percent of all consumer internet traffic, and having … Continue reading 10 Ways to Grow Your Business with Video

The Sparkhouse Bowl – Our Favorite Super Bowl Ads in Our Own Made Up Categories

Advertisers spent a record $377 million on air time alone for Super Bowl ads this year, averaging $5 million for a 30 second spot. With that much skin in the game, there were some great spots. Here are our favorite Super Bowl commercials in our own made up categories: Best Performance by an Animal Heinz … Continue reading The Sparkhouse Bowl – Our Favorite Super Bowl Ads in Our Own Made Up Categories